2024 Wrapped: Sniffing out the highlights

As we close the book on 2024, it’s time to reflect on what has been an exciting and transformative year at bellette. We’ve achieved incredible milestones, welcomed new faces, bid farewell to old friends, and tackled some truly amazing projects. Here’s a glimpse into the year that was.

WELCOMING NEW TALENT

This year, we had the pleasure of welcoming Jaime, who joined us all the way from Spain via Melbourne! Jaime has embraced life in Alice Springs and has been exploring the NT with gusto. From adventures at Tilmouth Well for the Central Land Council’s Ranger Camp to trips to Tennant Creek for our NT Government stock library photoshoot and capturing footage for Barkly Regional Council, Jaime has quickly become an integral part of the bellette team.

Looking ahead, we’re excited to welcome Luke, our new graphic designer, who will officially join us in January 2025. We’ve also had Alice local, Hayley stepping in for some casual marketing and social media work, bringing her fresh energy and ideas to the team.

CELEBRATING ACHIEVEMENTS

Cherise has been on fire this year, delivering a string of standout projects that we’re incredibly proud of. From the Yes Unlimited 40th Anniversary Report to the impactful 2023/24 CAWLS Impact Report and video, Cherise’s creative brilliance has been front and centre. She’s also been working on some exciting updates to the HutSix branding—stay tuned for the reveal!

One of our proudest collaborations this year has been working with the Power and Water Remote Water Demand team. The collaborative nature of this project has been an absolute highlight, showcasing the power of teamwork and mutual creativity.

Noosh has had a blockbuster year, and the numbers speak for themselves. We’ve just hit BJ3000—our 3000th project code—and quoted over 200 projects in 2024 alone. That’s an average of four projects a week!

KEEPING IT GOING

Brad has been a whirlwind of activity, expertly juggling his time between bellette and HutSix while keeping up with his BMX competitions and volunteering commitments. His dedication and energy never fail to inspire us, and we’re constantly in awe of how he balances it all.

We don't know what we'd do without the one keeping us all together and sane; the steadfast, multitask queen Amy! She's been keeping up the energy all year round, stepping in and stepping up wherever help is needed!

And of course, we can’t forget Scuba, our beloved office dog and self-appointed security guard. Scuba makes sure no visitor goes unnoticed with his enthusiastic barking, but let’s be honest—he’s really just here for the treats and perfecting his lunchtime begging routine. He’s added plenty of laughs (and a bit of noise) to our days in 2024!

CHEERS TO 2025

As we wrap up 2024, we want to extend a huge thank you to our incredible team, clients, and community for making this year one to remember. Here’s to new adventures, more amazing projects, and continued growth in 2025!

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Web Design That Works for You

April 9, 2025

Businesses across the Northern Territory are discovering the transformative power of a professionally designed website. From Alice Springs to Darwin, Tennant Creek to Katherine, a strong online presence is no longer a luxury—it’s a necessity. At bellette , we’ve had the privilege of partnering with businesses across the Territory, witnessing firsthand how a well-crafted website can elevate credibility, enhance customer engagement, and drive real growth. Whether you’re a tourism operator showcasing the stunning landscapes of the NT, a retail business expanding your reach, or a service provider building trust with your audience, a professionally designed website is your key to standing out in an increasingly digital world. Get Funded to Grow: NTG Business Growth Grant As an approved provider for the NT Government’s Business Growth Program , we can help eligible businesses access funding to upgrade their website and digital presence. If you’ve been thinking about improving your online presence but aren’t sure where to start, this grant could be the perfect opportunity to make it happen—with support from a local team that understands the unique needs of Territory businesses. Websites Are Always Evolving Your website reflects your organisation and just like your business, it will grow and adapt. New services, updated branding, or changing customer needs will influence its evolution. Think of your website as a foundation to build on—not a final product. Launching is just the beginning. Consistent Updates Make All the Difference An engaging website invites visitors to explore, interact, and connect with your brand. Our work with Red Centre BMX is a testament to this. By developing a dynamic website complemented by merchandise design, we’ve helped foster a vibrant community around their events, encouraging more locals to participate and stay informed. Why Choose bellette ? At bellette , we understand the unique challenges and opportunities that Alice Springs businesses face. Our tailored web design solutions focus on: • Customised Strategies : Aligning with your business goals to create a unique online presence. • SEO Optimisation : Enhancing search engine rankings to reach your target audience effectively. • Responsive Design : Ensuring seamless user experiences across all devices. • Engaging Content : Crafting compelling narratives and visuals that resonate with your audience. Ready to elevate your business with a professional website? Let’s collaborate to create a digital presence that not only looks impressive but also delivers tangible results. Reach out to our team at bellette today, and let’s embark on this transformative journey together.

Websites: Evolution beats perfection

March 1, 2025

Launching a website can feel overwhelming. The pressure to get every detail perfect—every pixel, every word—can hold you back. But here’s the secret: your website doesn’t need to be perfect on launch day. It’s not supposed to be. Websites are dynamic, ever-evolving tools that grow with your business. What’s more important than perfection is taking that first step—getting your website live—and committing to regular updates and improvements. Websites Are Always Evolving Your website reflects your organisation and just like your business, it will grow and adapt. New services, updated branding, or changing customer needs will influence its evolution. Think of your website as a foundation to build on—not a final product. Launching is just the beginning. Consistent Updates Make All the Difference Instead of obsessing over perfection, focus on keeping your website fresh and functional. Regular updates to content, visuals and features improve user experience and boost your SEO, ensuring your site stays competitive. Think of it like a garden—it thrives with care and attention over time. Real-Life Examples: Evolution in Action We help clients keep their websites and content dynamic and aligned with their goals. BluedustNT: Following their 2024 rebrand, we manage their website and social media through SLAs, ensuring their online presence evolves to stay fresh and relevant. MPH Projects: We maintain their portfolio and social media, showcasing their latest work and refining their site for an engaging user experience. HutSix: As a custom software company, their needs are constantly changing. We ensure their website and socials reflect their latest projects and innovations. These clients have websites that adapt and grow with their businesses—thanks to our one-stop-shop approach to website and social media management. Launch Now, Perfect Later Waiting for perfection delays progress. Launch your website and commit to ongoing improvements—it’s the best way to see results while staying flexible. In a constantly shifting digital landscape, your website should evolve too. We’re Here to Help At bellette, we make keeping your website and content fresh simple. With our website and social media SLAs, you get more than a service—you get a partner invested in your success. Whether it’s small tweaks, a refresh, or engaging new content, we’ve got you covered. Don’t stress about launching. Focus on evolving. Reach out today and let’s make your website work as hard as you do.

Fall in love with fresh content

February 10, 2025

They say a picture is worth a thousand words, but in digital marketing, it can be worth even more. In today’s fast-paced, visually driven world, high-quality photography and video are no longer optional—they’re essential. They capture attention, communicate your message, and create an emotional connection with your audience faster than any text can. First Impressions Matter Your visual content is often the first interaction a potential customer has with your brand. Whether it’s a stunning product shot on your website, a behind-the-scenes video on Instagram, or a professionally captured team photo, visuals set the tone for how your brand is perceived. High-quality imagery communicates professionalism, attention to detail and authenticity—three things that instantly build trust with your audience. Boost Engagement and Drive Results Did you know that social media posts with images or videos get significantly more engagement than those with text alone? Visual content is more likely to be shared, liked and commented on, helping your brand reach a wider audience. Videos, in particular, are marketing gold. They keep people on your website longer, increase conversion rates and make your brand more memorable. A well-crafted video tells your story in a way that words alone never could. Stand Out in the Scroll The average person scrolls through miles of content every day. To grab their attention, you need visuals that are not just good—they need to be great. High-quality photography and video content cut through the noise, making your brand stand out in even the busiest feeds. Think vibrant colours, sharp images and engaging angles. These elements catch the eye and make your audience pause, click and engage. Emotionally Connect with Your Audience Photography and video have a unique power to evoke emotion. A candid shot of your team, a heartfelt customer testimonial, or a beautifully edited product video can create a genuine connection that words often can’t achieve. When your audience feels something, they’re more likely to trust your brand, remember your message and take action. Refresh Your Content and Fall in Love with Your Marketing in 2025 If your visuals are feeling tired, now’s the perfect time for a refresh. At bellette, we create stunning, high-quality photography and video content that captivates your audience, drives results and fits your budget. Whether it’s a product shoot, a corporate video, or social media content, we’ll tailor our services to your needs—big or small. Let us handle the hassle so you can focus on growing your business. Get in touch today and let’s create something worth falling in love with.